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Affiliate Marketing vs. Google Adsense: Let the
Battle Begin…
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>>
Lately there has been a lot of
discussion on how to make tons of money with Google
Adsense. In fact, many people are making the claim that
Adsense sites can earn a higher revenue then an
affiliate-marketing site.
So that brings us to an important question: Which is a
better online business - Affiliate-Marketing sites or
Google Adsense sites?
Let's explore each one and then find out which online
business is better option:
Google Adsense
How do you like the idea of earning m*ney without
dealing with customers or answering emails. This is
possible when you run a Google Adsense site. With
Adsense sites, you can have a virtual passive-income
that requires little maintaining. But is this the best
option for an online business?
Here are the positives of Google Adsense sites:
· They are perfect for people who run information sites
that have no related affiliate product
· You can set it and leave it. With Google Adsense, you
can create a content page, and there is little need to
update the content.
· Adsense sites are easy to scale. Since they require
little upkeep, you can easily create multiple websites
that each make a nice income.
Here are the negatives of Google Adsense sites:
· They are not a great long term solution. Instead of
getting your visitors to subscribe to a mailing list,
you are focusing on getting people to click on ads. Real
online businesses concentrate on building assets that
can use for long-term growth.
· These sites are dependent on search engines. Most
Google Adsense sites make the mistake of depending on
search engines for the majority of their traffic. If the
SE algorithms change then your income might drop
significantly.
Affiliate Marketing
Being an affiliate marketer is great for those who want
build a theme site. With this type of business, you can
easily create web pages around a topic and get people to
buy products through your products. If done correctly,
you can easily build a loyal following that will help
you make money for years to come.
But can affiliate marketing make you more money then
Google Adsense?
Here are the positives of affiliate marketing:
· A great advantage of affiliate-marketing is that you
can build a long term business that will bring in a
revenue stream for years.
· With affiliate-marketers you need to focus on building
an email list. This list is a major asset of your
business. Every time you have an offer, you can go to
your list and increase your profits..
· Unlike Google Adsense sites, which only concentrates
on high paying keywords, an affiliate marketing site can
be centered on a topic that you have an interest in.
Here are the negatives of affiliate marketing:
· You have to learn how to write persuasively and get
people to purchase the product that you are recommending.
For many people this is a difficult skill to learn.
· Each affiliate marketing site requires a lot of effort.
You must spend a lot of time writing product reviews,
building your email list and creating web content.
So which is better: Affiliate marketing or Google
Adsense?
The answer is that both are great solutions for an
online business. Instead of choosing one over the other,
you should create websites that can take advantage of
both.
Here is how you can do this:
1) Create a content site on a topic that you are
interest in, while paying a good amount per Adsense
click.
2) Integrate your Adsense into the menu bars and the top
of your web content.
3) Add web pages for affiliate-products and your opt-in
email list. But, make sure that you leave out the
Adsense blocks on these pages. This way you are ensuring
that you are building your long-term assets.
4) Create optimized web page articles that focus on a
specific keyword phrase. Place your Google Adsense in
these blocks.
5) Provide your email list with good content and product
recommendations. Once in awhile, email your list and
provide a link to some of your web articles. That way,
you can earn a little bit of m*ney from your subscribers
while giving them good content.
By focusing on both affiliate products and Google
Adsense, you will be building both short-term and
long-term profits.
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